Aveda Cherry Almond is Back, and Better than Ever
If you knew Cherry Almond from before, you know why everyone at Boeau Belle is so excited. After a 10-year break, Aveda has brought back its cult classic shampoo and conditioner and reformulated them to squeeze even more benefits into every bottle.
From 1978 to 2008, Cherry Almond gathered followers as a pioneering Aveda line originally called Cherry Almond Bark. On top of its amazing aroma, it was also known and loved for how well it softened and moisturized tresses worldwide.
Flash forward ten years to Version 2.0, now called Cherry Almond. The version re-released this summer boasts even more super-softening powers than the original, from 98% naturally-derived ingredients like babassu, organic coconut oil, shea butter and other amazing plant-based ingredients. The aroma is just as tantalizing as ever, but even longer lasting than the original...and it’s silicone-free.
JUST SAY NO TO CONE HEAD
It’s an easy trick for hair products: use silicone-based products to give hair a quick, temporary shine. (You can spot them on the back of most drugstore brands by looking for ingredients that end in "–cone.") But after a while, all the "–cone" products build up and cause your hair to look lifeless and dull.
Silicones are synthetic chemicals that coat the hair. The same thing that initially makes hair shiny seals out moisture and attracts dirt and grime. A lot of them can cause irritation to the hair follicles, causing discomfort and even hair loss for those with sensitive scalps. Combine that with how difficult they are to wash out, and you have a recipe for hair disaster.
Unlike drugstore brands, Aveda wants your hair to both look healthy and be healthy for the long run, which is why they have chosen the silicone-free route for their Cherry Almond Shampoo and Conditioner. All the great benefits you get from using these products are long lasting, natural and above all—safe.
A SCENT STORY
One thing about Cherry Almond that left fans pining over it for years was the unforgettable scent. Unlike other cherry almond scents that are loaded with headache-inducing synthetic fragrances, Aveda’s Pure-Fume masters blended 38 soothing, all-natural plant and flower essences like benzoin resin, tonka bean, certified organic orange and ylang-ylang to create the iconic aroma. And with the new formulation, the scent lingers even longer than before, so you get to enjoy it all day long.
SHAMPOO THAT SOFTENS
Many shampoos are so focused on cleansing the hair that they strip it of moisture, leaving locks feeling dry and unmanageable. And, as we at Boeau Belle know, in the humid weather of Texas and Louisiana, that’s a recipe for hair disaster. Cherry Almond Shampoo is a gentle daily shampoo that cleanses the hair while softening and adding noticeable shine. It’s safe for color-treated hair, ideal for those with normal-to-dry hair, and especially recommended for those with longer locks, who will enjoy the lightweight nourishment it provides.
CONDITIONER THAT NOURISHES
Where there’s a will, Aveda will always find a plant-derived way. Without the silicone, Cherry Almond Conditioner provides true, deeply moisturizing nourishment. A blend of coconut oil and shea butter help penetrate and detangle the hair, giving it unbelievable manageability and a silky texture…and all this while not weighing it down.
Leave it to Aveda to bring back a much-beloved shampoo and conditioner and make it even better. An all-natural hair care line that softens hair, creates great shine and has a beautiful, long-lasting scent—Cherry Almond, we’ve missed you! Maybe taking a break isn’t such a bad thing after all.
Stop by any of our Boeau Belle Salon and Spa locations in Texas and Louisiana to experience the amazing Cherry Almond fragrance for yourself.
Source: (The Green People)