The Summer Trends You Need To Know About
Is it just us, or did summer arrive in full-force and unannounced? We’re not complaining here—in fact, we’re totally embracing it. Between the colorful clothing options (paired perfectly with a straw bag, of course), vacation planning and the sweet smells of SPF, it’s officially summer—and we’re in love. To celebrate, we’ve compiled all of our favorite warm-weather trends to put you in a seriously sunny state of mind. Read on for all the deets!
SHORT HAIR, WE TOTALLY CARE
This season, we’re making the case to get a chop. Equally a helper in this heat and totally on-trend, we definitely encourage trying out the bob (or lob) life for the summer months (and beyond). From a classic shaped bob, to fun, asymmetrical cuts, a short style both frames your face and keeps your neck cool. (A win-win if you ask us.)
WHEN IN DOUBT, BRAID IT
If losing your locks is far from favorable, a summer braid is our go-to style. Braids can take you from a casual day at the beach to your al fresco dinner plans with little-to-no maintenance (but maybe just a little bit of our must-have sea salt and sugar texturizing spray, Aveda’s Texture Tonic). With an abundance of styles from French to Dutch, we’re betting you’d have a different braid every day of summer—and then some.
LET YOUR LASHES DO THE TALKING
We’ve been eyeing a lot of fresh, glowy faces this summer—but with a long lash (that you can achieve with our long-lasting Lash Tints). This service will have you ditching the mascara sooner rather than later. We use silicone pads to apply a solution to each individual lash. The solution helps to semi-permanently “lift” the lashes, creating a fuller, darker and more defined look. The process is pretty simple, it takes about an hour, and with proper care, they can last anywhere from 8-12 weeks.
TOP IT OFF WITH A BOLD LIP
You’ve got your dewy face, long lashes and a sweet new style—so top it all off with a bold lip. Our latest obsession? Aveda Feed My Lips. In 23 bold summer shades (that you can definitely take to all four seasons), its balanced blend of botanicals delivers all-day wear (yep, eight hours to be exact) and nourishing properties. From a deep purple like Acai to a soft, shimmery coral like Papaya, these lip colors have you covered for any calendar invite.