Using Ancient Wisdom To Score Amazing Skin

Aveda’s high-performance skincare line, Tulasāra, is brand new—but its principles are anything but.

Tulasāra line of products

With the launch of its high-performance skincare line, Tulasāra, Aveda is going back to its roots. WAY back.

The name “Aveda” itself is taken from “Ayurveda.” Aveda’s founder

Horst Rechelbacher was a firm believer in Ayurveda, an ancient holistic healing system developed in India. It’s based on the belief that a balance between mind, body, and spirit is necessary for health and wellness.

That’s why Aveda products are crafted from herbs, plant oils and organic ingredients that offer aromatherapeutic benefits. It’s also why Boeau Belle and other Aveda salons incorporate complimentary wellness rituals into salon visits — which include massage and touch therapy, aromatherapy, and personalized guidance. All these elements are drawn from Ayurveda.

Aveda’s latest skin-care line, Tulasāra, takes the Ayurvedic influence a step further by using a dry-brush method called the Garshana which stimulates the skin and lymphatic system. This ancient wellness technique is beautifully simple and incredibly effective.

The word “Tulasāra,” or “moving toward balance” in Sanskrit, captures the essence of this potent skin-care experience: achieving the absence of negatives and bringing skin into balance. It accelerates skin’s natural ability to heal itself, quickly unveiling radiant skin that glows with health.

There are two ways to experience Tulasāra. We recommend both for optimal performance.

Part 1: The Home Care Ritual

Central to Tulasāra home care is its Radiant Awakening Ritual, a daily two-step morning process. It involves dry-brushing the face, neck and décolleté, followed by a brief massage with an oil blend crafted to draw out toxins, promote microcirculation, and instantly leave skin looking more radiant.

Tulasāra line of products

For this ritual, you’ll need:

Radiant Facial Dry Brush

Aveda’s exfoliating oval brush has soft serrated bristles that, when swept over the skin, remove dead cells and stimulate blood flow and lymphatic drainage. (This smooths skin and eliminates puffiness.) Glide the brush in small circles over your face — its shape gives you optimal access to all the curves. This takes only a minute or two.

Radiant Oleation Oil

External oleation is an Ayurvedic treatment in which oil is massaged into the skin to nourish it and pull toxins out of body tissues. The Tulasāra Radiant Oleation Oil is a blend of six plant oils, including certified organic rose, jasmine and geranium. It smells heavenly — adding that other Ayurvedic benefit, aromatherapy, to the ritual.

Massage the oil into the skin you brushed, and leave it for four minutes. Then, wash off with lukewarm water and your favorite cleanser. That’s it!

For best results, you’ll want to follow up with an application of:

The Concentrates

Tulasāra’s targeted serums are blends of concentrated ingredients that accelerate skin’s natural ability to restore and rehydrate itself. The three serums — Firm, Bright, and Calm — are easily absorbed and applied before moisturizer.

Firm Concentrate — lifts and firms skin; for concerns about fine lines and wrinkles;

Bright Concentrate — reduces dark spots and discoloration; for concerns about uneven skin tone;

Calm Concentrate — soothes and heals skin and makes it more resilient; for concerns about irritation and redness.

Part 2: Spa Facials

Tulasāra line of products

Supercharge your home care with Tulasāra Facial Treatments, only available at Boeau Belle and other Aveda spas. These high-performance, customized facials use Tulasāra professional grade products and protocols. They deliver immediate, visible results in just one session.

Our estheticians follow Aveda’s signature facial design system, which targets the techniques and products that will achieve the best results for your individual skin type.

Moving Toward Balance

Tulasāra’s biggest benefits are: a) its simplicity, b) its customization, and c) its effectiveness. It’s decidedly low-tech, with its biggest “gadget” the soft face brush that can last through months of use. The product ingredients address the root causes of imbalance. All this gets right to the heart of skin concerns — and delivers noticeable effects. During Aveda trials, 94% of women said their skin immediately felt smooth, refined and nourished, and 85% said their skin immediately looked more radiant.

Amazing results, all by harnessing the skin’s own ability to heal itself. A revolutionary idea that’s actually been around for a long, long time.

(Images are courtesy of @Aveda Instagram)

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